I hear it all the time and sometimes I even catch myself saying it… there are so many networking events going on that it is hard to get to all of them. I love using social media to grow relationships. You are able to find out more about the person online and then meet up with them for coffee or lunch. You are able to find some common interests before you meet, so you don’t have to start talking about the weather.
Yes, I know you remember those days.
I know I do. I love using social media to meet new people, but for me the only way to really build the relationship is by meeting in person or talking on the phone (based on where they are located). Over the past year, I have met some really great people located here in Rochester and throughout the country. Most of the time I meet them through one of the many social media tools I use and then meet them face to face (or phone) after. It is great to build the relationship this way.
For me and others I talk to, I find better value in having a one-on-one relationship vs. going to a networking event. I do go to a few per quarter, but I do not spend too much of my time going to these events. I have had better success getting business and meeting others through social media and then meeting after to further build the relationship.
Have you had the same luck? How has social media help you network better? I would love to hear your feedback!



