As I was sitting here watching the tape of one of our lacrosse competitors, it came to me that I love finding out what my client’s competitors are doing in the social media world. Are you doing the same thing?
I love comparing companies to see what they are doing via social media, like when I reviewed HomeDepot and Lowe’s last May. I think that is one of the best ways to learn what is working and what you can do differently. As we scout opponents in lacrosse, it is a way to learn what their doing well, what we can do to stop them and also find their weaknesses. You can do the same in social media by reviewing what your competitors are doing.
